Some construction specialists want to accept every project that comes their way, but others are more selective. This can be due to time constraints or because a project does not really fit the company profile. The latter is true of EeStairs. “We are true specialists and like to take on the challenge of complex projects,” says marketing executive Rebecca van de Beek.
EeStairs has a small sales department. It has one or two sales consultants in the countries in which it is active (the Netherlands, Belgium, France and Canada). It might seem a lot of work for so few people, but EeStairs has found an answer to this: “12Build makes the whole tender process much easier, but also much faster,” explains Rebecca. When EeStairs receives an invitation to tender, it first looks at what type of project it is. Does the project actually fit its profile? Rebecca: “I consciously set the price high because we aim to attract only relevant tenders.” The filtering capability of 12Build means that EeStairs is not inundated with less specialised projects. In the past, that was the case. “The invitations to tender through 12Build are comprehensive. Which enables us to assess whether a project is interesting for EeStairs or not.”
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